We must learn to strike fast online. We know how to do it on TV and radio, we have to make online a priority.
Recruit Our Own Clients.
Online integration has to be a priority with us and with our clients. While clients see the value, they’re reluctant to spend money on it. If we could combine internet with traditional media we’ll have a better chance of getting clients to pony up.
Homegrown vs. Imports.
We need to have some homegrown talent to make this work. Let’s play to our strengths with video creation, video editing and design. For the nuts and bolts, let’s form a strategic partnership. We don’t need to be in the programming business.
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